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ACROSS THE BOARD

Downtown Children's Center
Committed to Kids and the City

By Pam Droog



Above: Seated (left to right): Sandy Wunderlich, Kevin McGowan, Patty Caragher; Pat Held, Capital Campaign Co-Chair; Ann Sutter, Vice President; Zack Boyers; Lucinda Althauser, Secretary; Matthew Borowiak Standing (left to right): Steve Riek, Treasurer; Kari McAvoy; James Webster; Wendy Chambers, President; John Carrol; Jill Dowd, Capital Campaign Co-Chair; Joan Gerard, Executive Director

Think of downtown St. Louis and images of business, sports and entertainment come to mind-not necessarily childcare. Yet, for 22 years, taking care of children has been a constant at the Downtown Children's Center, and so has its board of director's focus on children and the city.

The center is located in the Lucas Loft Building in the chic Washington loft district. But after 16 years in the same first-floor space, it's looking a little less than stylish. So late last summer, the 17-member board quietly kicked off an ambitious $1.2 million capital campaign for renovations and other much-needed expenditures.

"The most we ever raised before was $30,000," says board president Wendy Chambers, a project manager at May Company whose daughter attends the center. "We've set a real challenge for ourselves, but we live in a great community that understands the importance of having childcare downtown, and a great board that's determined to reach the goal."

Most of the Downtown Children's Center's board members are fairly young, in their 20s and 30s, says Joan Gerard, executive director for most of the center's history.

"Half are parents of children at the center and most of them work downtown," she says. "Two are from the Washington Avenue redevelopment area. I have two members who have served on and off for 20 years-and they're not even parents of kids here! They're just people who are interested in the center and its mission." For an organization with 100 children and 25 teachers, the administrative staff is quite small-three full-time employees and some part-time help.

"That's why the board numbers 17, and I'd even like to grow it to 25," Chambers says. "With a lean staff, a diverse board can really add value." For example, she explains, the attorneys on the board do the center's legal work, the accountants crunch the numbers and the marketers write the brochures and ads. "So when we need a new member, we look at the areas we may be lacking," Gerard says. "And we try to keep a balance of parents and individuals from the community."

The United Way Board Bank has provided some members, as well as referrals by other board members.

"We're always recruiting," Gerard says. "We're always inviting someone to lunch to get to know them."

Board members meet monthly and can serve up to three three-year terms. They participate on several committees, including an executive committee, board development, building, finance and marketing. By far the busiest committees lately have been building, which is planning the center's renovation, and finance, which is managing the capital campaign.

The campaign came about when the Lucas Lofts building was sold, about three years ago. The rent went up $1,000, then another $1,000, then another $500 a month. Gerard and the board searched for a new location but found nothing to fit the requirements of young children and regulatory agencies.

"We were fortunate the building finally went condo, then we could buy our space," Gerard says. "I'm on the condo board!"

The campaign is on track with several Leadership gifts at $100,000 each and other major contributions. One thing that helps bring in donations is that the center qualifies for $250,000 in Missouri tax credits, whereby a business or property owner who donates money to the center will get 50 percent back in the form of a State tax credit.

Half of the capital raised, $600,000, will go toward facility renovation, including a new entrance on Washington Ave., new classrooms and a new multi-purpose room. Another $300,000 will be used to set up a scholarship endowment fund. The final $300,000 will go toward faculty and curriculum development, including training in multicultural education, Parents as Teachers infant/toddler caregiver training and expanded tuition reimbursement for teachers.

With the capital campaign well underway, the board finally had time to finish a far-reaching strategic plan.

"We had to put it off for a while because we were in such a state of flux, not knowing where we'd end up," Chambers says.

The board also oversees the center's activities managing the onsite Ralston Child Development Center, a summer camp for older children and the Work/Family Connection, which provides backup childcare for employees of downtown companies that pay a fee to participate in the program, an idea Gerard borrowed from the East Coast.

Adjoining the center, several board members belong to a committee working to beautify Lucas Park.

"Before, it was just us keeping the park clean and raising money. Now there are more residents in the area who want to be involved in neighborhood beautification," Gerard says. The group is planning gardens, a special area for dogs and more.

Lucas Park is just one of the unique amenities for children at the center. There's also the public library, swimming lessons at the YMCA, the City Museum and other city resources.

Chambers notes, "Our center may not be new or high-tech, but it has so much to offer." So does the neighborhood around it-at last. One example is the Rudman Building, located across the street from the center, which has been vacant 20 years, but it's finally being renovated.

"I see a lot of things happening now, but we've been here when things weren't happening and we just kept going," Gerard says. "We carved out our own little corner and protected it."


Pam Droog is a St. Louis-based free-lance writer.

 

 

 


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