Emerging Entrepreneur Todd Siwak, president; Roger Siwak, vice president operations; Greg Siwak, vice president sales; and Terry Bader, vice president marketing TRG Accessories Commitment to innovative marketing is at the heart of TRG’s philosophy. The company was founded in 1998 by three Siwak brothers and Terry Bader, who believed that the travel gear industry was devoid of dominant brands and characterized by an abundance of “me-too” products with weak merchandising. TRG’s emphasis focuses on its belief that mass markets can be penetrated and that design and marketing skills will lead to an instant and enduring impact on the market. The company has been very aggressive in promoting its luggage, backpacks and other travel gear accessories. These lines include all kinds of sophisticated travel gear from “revolutionary wheeled briefcases, to precision business gear, and backpacks with a PhD in anatomy.” Brand names include Victorinox™, The SwissWerks™, The Standard Traveler™, the E-Motion 360™, WebMobilizer™, the Mobilizer NXT™, and the Web Series™ Collections. Apparently their marketing efforts have paid off handsomely. Most recently, the Wall Street Journal graded their Small Mobilizer™ 20" upright suitcase the “Best Overall Carry On.”