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St. Louis Commerce Magazine


Contact Gloria Jarvis regarding Advertising opportunities.

Advertising Manager
Gloria Jarvis
E-mail: gjarvis@stlrcga.org
314.444.1164

St. Louis Commerce Magazine
One Metropolitan Square, Suite 1300
St. Louis, MO 63102


2000 Rates

Black & White Ads
Black and White 1 Time 3 Times 6 Times 12 Times
Two-page spread $ 3,545 $ 3,270 $ 2,920 $ 2,700
Full page 2,055 1,800 1,675 1,545
Two-thirds page 1,545 1,225 1,080 840
Half-page spread 2,450 2,185 2,055 1,925
Half-page horizontal 1,255 1,080 840 815
One-third vertical 975 840 705 555
One-third square 840 705 555 400
One-sixth vertical 565 415 350 285

Color Ads
Four Color 1 Time 3 Times 6 Times 12 Times
Two-page spread $ 4,370 $ 4,110 $ 3,860 $ 3,545
Full page 2,485 2,185 2,055 1,865
Two-thirds page 1,925 1,625 1,515 1,385
Half-page spread 3,090 2,825 2,700 2,575
Half-page horizontal 1,625 1,515 1,355 1,235
One-third vertical 1,410 1,080 975 815
One-third square 1,235 1,080 975 815
One-sixth vertical 975 705 555 415

* Buying an ad in the Roster edition does not apply towards frequency, except for 12 time contracts.

Annual Roster

Black & White Ads
Two-page spread $ 3,545   Half-page horizontal $ 1,255
Full page 2,055   One-third vertical 975
Two-thirds page 1,545   One-third square 840
Half-page spread 2,450   One-sixth vertical 565

Color Ads
Two-page spread $ 4,370   Half-page horizontal $ 1,625
Full page 2,485   One-third vertical 1,410
Two-thirds page 1,925   One-third square 1,235
Half-page spread 3,090   One-sixth vertical 975

2000 General Information

Production Charges: Half-tone or copy change charges will be billed to advertiser. Original photos and designs should be scanned in position already on the disk. Black & White material should be output on a high resolution printer, of not less than 600 dots per inch. Camera copy furnished from a "copier" or a laser printer cannot be reproduced with quality if there are screened areas of copy.

Printed on Web: Preferred - Negative film (right reading, emulsion down): 133- to 150-line screen, one set progressive proofs or one chromalin proof. Acceptable - Original artwork or glossy photographs, pasteups, scotch prints, quality reproduction proofs. Only Macintosh compatible disks are acceptable, and should be accompanied by a color match or high resolution print out.

Spot-color: Add $300 to b/w rate for black and one additional color, using four-color process (that is - yellow, magenta or cyan). Advertiser must supply four pieces of film, even for a spot color (black, plus three pieces of film of "spot" color). Advertiser must supply a copy of the ad made from the film provided, OR a previously printed piece from that film marked as "Copy" for the issue. To match a PMS color or for gold, silver or bronze, add $500 to b/w rate.

Positions: For specified positions other than covers, add 10%. For covers on contract basis, add 20%. One time only covers as available, add 25%. There are no commissions on position premiums.

Bleeds: For bleed ads, add 10%.

Commissions: A 15% commission paid on space only to recognized agencies. Spot-color and position charges are not commissionable. Net billing is only extended to advertising agencies accepting financial liability for space cost. Advertising agency will be eligible for commission only if magazine receives an insertion order by reservation deadline. Net billing is only extended to advertising agencies accepting financial responsibility for space cost.

Discounts: All non-profit advertisers will receive a 10% discount.

Inserts: Polybagged inserts quoted on request.

Copy Extensions: Copy deadline will be extended 48 hours with approval from a St. Louis Commerce Magazine representative. We will charge $50 per day for overdue copy after this extension. Publisher reserves the right to reject ads that may be contrary to our editorial focus or that use comparative advertising. Advertising agencies responsible for submitting copy will forfeit commissions if correct material is not received within 48 hours after art deadline.

Make Goods: Publisher will offer full or partial make-goods for errors within their control. Magazine will attempt to alert advertiser of potential production problems. Magazine is not responsible for poor reproduction resulting from improperly prepared art and substitution of suitable art will incur a charge. Under no circumstances will Magazine offer a make good for advertiser-related reproduction errors.

Cancellations: Ads may be cancelled or changed up to reservation deadline. Advertiser will be billed for full space cost if they fail to get in copy or cancel ad after reservation deadline.


MECHANICALS

A.
Three columns per page

B.
Spread size: 15 1/2" wide by 10" deep


UNIT SIZES: Width Depth

C.
Two-page spread
Full page
Two-thirds page
Half-page spread
Half-page spread
One-third vertical
One-third square
One-sixth vertical
 
15 9/16"
7"
4 11/16"
15 9/16"
7"
2 1/4"
4 11/16"
2 1/4"
 
10"
10"
10"
4 15/16"
4 15/16"
10"
4 15/16"
4 15/16"
D.
Two-page bleed
spread size
Two-page spread trim size
Full-page bleed size
Full-page trim size
Trim 1/8" all sizes
on pages
 
17"

16 3/4"
8 5/8"
8 3/8"
on pages, 1/8"outside
edge only
 
11 1/8"

10 7/8"
11 1/8"
10 7/8"

Keep all essential elements 3/8" within trim edge.

E.
PRINTED ON WEB. Preferred: Negative film (right reading, emulsion down); 133- to 150-line screen, one set progressive proofs or one chromalin proof. Acceptable: Original artwork or glossy photographs, pasteups, scotch prints, quality reproduction proofs. There may be an additional charge to run output from disks. Only Macintosh compatible disks are acceptable, and must be accompanied by a high resolution print out. All color, including spot should be formatted CMYK. All scans should be high resolution.


F.
Artwork, cuts, halftones, color separations, special typesetting, etc. charged at cost. All material may be destroyed by publisher if return to advertiser is not specifically requested within six months after last use.

Unfortunately, disks are not returnable.

 


G.
PUBLISHED 12 times per year.


H.
Shipping Instructions

Publication cannot accept advertising copy via e-mail.

Please send film or disks to:

Gloria Jarvis
St. Louis Commerce Magazine
One Metropolitan Square, Suite 1300
St. Louis, MO 63102


MECHANICALS

Mechanicals
 

 

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St. Louis Commerce Magazine, One Metropolitan Square, Suite 1300, St. Louis, MO 63102
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